Tag Archives: creative entrepreneur

How to focus and start getting the results you want NOW

On a freezing cold evening in the week between Christmas and the New Year, I was getting ready to drive into the city to a networking event. I had a rotten cold and I was having to dig deep to muster up the will to leave my cozy house and venture out into the night. What would give me a dose of inspiration and motivation, I thought. I grabbed my iPad and, based upon YouTube’s top suggestion for me, clicked…

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3 powerful reasons to write your brand story

The other day I watched a Baby Tylenol commercial that moved me to tears (I know, I’m a pretty easy target!). You see, the ad’s hero was a baby with an ear infection and while his mum tried everything to comfort her little one, the only thing that finally brought everyone some relief was Baby Tylenol. Now who do you think has a baby who recently had an ear infection? That’s right, me! Those clever ad people know that if…

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How to thrive in the face of unwelcome change

Change, like death and taxes, is one of constants in life. Sometimes it comes in the form of a life-changing opportunity, other times it’s completely unwelcome and feels out of our control. What changes have you experienced lately? Perhaps you’ve suffered a set-back in your business with the loss of a big client, or perhaps you got laid off from your job and you’re not sure what to do next. Either way, it can be easy to believe that your…

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How to communicate the value of what you do (and why you’re worth the big bucks)

During my days as an agent for creative directors, art directors and copywriters, I was asked by a large national brand to provide an estimate for tagline development. When I quoted the fee, the woman on the end of the phone (yes, we used phones then!) practically fell off her chair. “But it’s just 3 words” she gasped. Here’s three words for you: I rest my case. If you’re a creative business owner or freelancer, I’m willing to bet you’ve…

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The #1 obstacle to your success (and how to get past it)

Can I share something with you?  I live with some level of fear, most of the time. And you know what else? Everyone does! Leaders ranging from Nelson Mandela and Gandhi, to Michael Jordan and Richard Branson have all talked about fear. The difference between them and us, is their ability to accept fear (even dance with it) and do what they need to do anyway. Can I share something with you?  I live with some level of fear, most…

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5 ways to identify your purpose and unique talent

How many of you ‘get’ the concept of finding your passion and building a business around it, but are struggling to make it happen? I get it.  Being told to find your passion is like being told to cheer up when you’re feeling depressed. Not only is it not helpful, it’s counter-productive because it just makes you feel even more disconnected from your inner gifts.   Wherever you are on the spectrum of finding purpose and meaning through your creative…

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