Tag Archives: creative entrepreneur

How to Stand Out as a Creative Entrepreneur: Point of View, Values, and Knowing When to Change Your Mind

0 comments Business Growth Strategies

I recently re-listened to a podcast conversation between Trevor Noah and Malcolm Gladwell, and it was so energizing I basically wanted to call someone and talk about it immediately. Already a huge fan of Trevor Noah’s intelligence, curiosity, and humor, I was pleasantly surprised to find I loved Gladwell just as much by the end. In their freewheeling, completely captivating conversation, they discussed Gladwell’s decision to fully rewrite—not merely update—his phenomenally successful 2000 book The Tipping Point for its 25th…

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Are you at an inflection point in your creative business?

0 comments Business development

Inflection points in a creative business or career are as inevitable as they can be difficult to navigate. Often accompanied by a unique blend of terror, fear, and potential, inflection points can be motivating at best and utterly paralyzing at worst. There are 101 (and then some) ways inflection points can show up in a creative business or career. Maybe: The way you’ve always gotten business is no longer working.  You’ve experienced a shift in your personal life e.g. a…

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3 Ways Creative Freelancers and Entrepreneurs Can Get New Clients

2 comments Business development

Whenever one of our kids complains about how unfair life is, my husband invokes one of his blues music heroes, Buddy Guy “If you don’t think you’ve got the blues, just keep living.”    Booms and busts, bubbles and recessions, medical advancements and pandemics – if you’re lucky to be in this game long enough, you’re going to have to contend with the blues!   I’ve personally navigated 3 recessions as a business owner (2001, 2008, and 2020). Is it fun?…

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10 biz lessons I learned from throwing a birthday brunch

1 comment Business development, Business Growth Strategies

This past weekend I celebrated my birthday with brunch at our home. The brilliant idea to throw a party after way too long (thanks, Covid) occurred to me during a rare kid-free breakfast with my husband in a lively local coffee shop. Buoyed by caffeine, pastries, and the joy I’ve always felt about birthdays, I put together a guest list and had the Paperless Post sent by the end of the day. No going back now, it was on the…

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Upgrade your finances! 1 Book 📖 1 Tool 🔧 1 Action ⚡

0 comments Money, Pricing

I was 8 months pregnant and it was day two of a money mindset conference in Fort Lauderdale, FL It was equal parts powerful and cringy (and ever so slightly culty), but that’s how much I wanted to make significant headway in my financial life.  I’d entertain and try anything! That was more than 10 years ago and while I still believe there’s a place for imagining your rich life, I’m happy to say my financial health is based on…

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What would this look like if it were easy?

0 comments Boundaries, Mindset, Productivity

Have you ever seen a client, family member, or friend make heavy weather out of something and wonder why on earth they’re making things so darn complicated? I mean, from where you’re sitting, things look pretty straightforward! Now, let me ask you this. Have you been that person?   I know I have!  For me, making things more complicated than they need to be manifests in a few ways. It often presents as a sense of urgency (entirely of my own…

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Should you still be marketing during a crisis? (and other burning questions)

2 comments Mindset

At the beginning of this month – aka lifetime ago – March’s content calendar theme was sales.  It’s a topic I love to talk about (because I know so many people feel weird about it….so much opportunity for transformation!).  But as the news worsened, I felt a blog about sales would be tone deaf, so I wrote a post on staying positive during uncertain times. But just as the crisis shifts every day, so does my instinct about the support…

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Suffered enough summer slumps? How to make this your last!

0 comments Business development, Money

I was at a BBQ the other day when the host, a wonderful woman who’s the same age as me, jokingly said, “Oh, it’s all just downhill for us now.” She was talking to the wrong person! (The person who, by the way, had her second baby at 44 years old). “Not me!” I said. “I’ve decided I’m peaking, and things are just getting better from here on in.” She laughed and agreed that was a much better plan. Have…

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Big leaps are scary: 3 ways to overcome the fear ALL entrepreneurs face

0 comments Business development

Do you remember the moment you decided to go out on your own? I do. And it was terrifying. I was 35 years old, in a relationship that, instead of heading towards marriage and babies, was in its final death-spiral and coming to the realization that I’d gone as far as I could in my job as a creative rep. I was settling for a small life that I didn’t want and knew I had to do something drastic; to…

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Why clients aren’t buying your high-priced services + what to do about it (hint: it’s not lowering your prices!)

0 comments Business development

Do you remember the days when clients paid top-dollar for branding and design services? I do! Wasn’t it great? We all knew the rules of engagement and it was simply a matter of connecting the right client with the qualified creative professional or team and boom. Problem solved. But things have changed, right? With new technologies developing at a dizzying rate and clients having options that are faster and cheaper than ever before, the new landscape can feel confounding, challenging,…

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