How many of you became accidental business owners? I’m willing to bet a few hands went up. I know that in my case the choice to go out on my own in 2006 wasn’t inspired by some great vision to change the world, make a greater impact, or do things particularly differently. I just didn’t want to work for someone else anymore. Anyone else relate? And while this is as good a reason as any to go out on your…
If I told you that your business is always going to be in flux would you be (a) excited or (b) depressed? Your answer will tell you a lot about your mindset around change, potential, and your ability to thrive, no matter what. While we’d all love to say we embrace change, enjoy a good challenge, and see failure as a stepping stone to success (and all those other empowering rallying cries we see on Instagram!) most of us don’t…
Ahhh, it’s summer! The beach, the lake, or just sitting outside with a cold one. Is there anything better? Not in my book! But there’s a dark side to summer too. For independent creative professionals and business owners, things can get pretty quiet. And I mean, crickets quiet. We all know it happens, yet we still get freaked out by it. I know I’ve been there and I bet you have too. Wouldn’t it be great if there were something…
Being an entrepreneur myself, and having engaged with hundreds over the years, I’ve learned there are two traits most of us share: Big ideas Impatience Now this is a pretty bad combination because, as we all know (intellectually, at least), turning a big idea into something that is of value and delivers results to our clients takes time and a LOT of practice. And who wants to do that?! At first blush, no one. But when you shift your mindset,…
FREEDOM. Isn’t that one of the reasons you decided to go into business for yourself? Freedom to: Work with whom you want Work when you want Work the hours you want Work where you want Charge how much you want Grow as much as you want Did you said ‘yes’ any (or all) of the above, yet your reality tells quite a different story? Perhaps you’re making great money, but you work ALL the time. Or maybe you work…
I LOVE meeting new creative professionals and business owners; it’s one of the main reasons I do live presentations and workshops. Each and every person I speak with is passionate, unique and motivated to use their skills to create a positive impact. So why do so many freelancers and creative business owners struggle? Because the world doesn’t know what you do, why you do it, how it benefits them, and what they need to do to work with you. It’s…
Why are you here? As a creative entrepreneur you didn’t venture forth to maintain the status quo. You are here to make a difference, do meaningful work, and impact the world in a positive way. Am I right? I believe that everybody, without exception, is born with a unique gift or talent. And it’s not enough that we have this gift. It’s our duty to share it with people who need our services. (the Beyoncé gif will make perfect sense…
One of the toughest things about being an entrepreneur is the need to constantly operate outside your comfort zone. Between defining what makes you stand out from the crowd, identifying who your ideal clients are, and creating a message that resonates with them (oh and doing amazing creative that keeps them coming back), the learning curve of having a successful creative business or career can feel pretty steep. It’s enough to make you want to quit before you even start,…
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