The #1 thing creative entrepreneurs and freelancers tell me matters most to them is doing meaningful work that has a positive impact in the world (for the record, freedom and money are #2 and #3!). They want their work and life to have purpose. Can you relate? If you can, you probably also relate the incredible challenge that comes with aligning with that purpose and building a life and business around it. I know I can. For so many years,…
I’m going to go out on a limb and assume I’m not the only right-brained business owner or professional here. Am I right? I knew I was in good company! For me, being a right-brained business owner means: I’m creative, sensitive (I’m a Pisces and middle child for goodness sake!) and attracted to work that makes a tangible impact in the lives of others. In short, I’m purpose-driven. You’ve probably heard the term bandied around a lot lately and may…
I can still remember the exact moment I decided to start a coaching business. It was 2008 and, like many creative businesses, my talent management agency Plum Creative was hit hard by the recession. Barring a miraculous economic turnaround, my days were numbered. It was a pretty crappy feeling! Thankfully, I was a part of a wonderful accountability group (which included a book keeper, an IT specialist, and a magazine sales person; no creatives) and it was during one of…
We all know we need to set goals and plan, right? Yet when I ask a group of creatives how many of them set goals, revisit them regularly, and take consistent action towards them not many hands go up. Now there’s no judgement here; I’ve tried all manner of goal setting exercises, and I know how easy it is to fall off the wagon, despite my best intentions. And then I learned why; goal setting, out of the context of…
A couple of months ago I received this AIGA NY email: The Hillary for America Design Team. The full Hillary for America Design Team will reunite for an evening of tales from the campaign trail, and its aftermath. The focus of this story-telling event will be on what it was like to work on the campaign including the best day, the worst day, the process and just a little of the product as well as some of what we can…
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