Category Archives: Business development

From accidental business owner to thinking like a CEO

How many of you became accidental business owners?  I’m willing to bet a few hands went up. I know that in my case the choice to go out on my own in 2006 wasn’t inspired by some great vision to change the world, make a greater impact, or do things particularly differently. I just didn’t want to work for someone else anymore. Anyone else relate? And while this is as good a reason as any to go out on your…

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Small tweaks that lead to HUGE leaps

If I had to define my character, I’d say I’m pretty optimistic.  I genuinely want to see the best in people, assume things will work out for the best, and believe that there’s an intelligent force greater than myself that’s got everything covered. But I’m also human and that means when one thing is going wrong and nine things are going right, my entire focus will be on that ONE thing that’s not working out. The result, if left unchecked,…

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How to focus and get RESULTS in your creative business

One of the biggest challenges creative entrepreneurs tell me they experience is not knowing where to focus in their creative business. Whether you’re a one man/woman show, or you have employees to oversee, there are WAY too many things you could (should?) be doing and not enough time, energy, and focus to do it all. So, things go one of two ways: You try and do everything, run yourself ragged in the process, and still don’t see the results you…

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Are you closing your eyes and hoping for the best?

If I told you that your business is always going to be in flux would you be (a) excited or (b) depressed? Your answer will tell you a lot about your mindset around change, potential, and your ability to thrive, no matter what. While we’d all love to say we embrace change, enjoy a good challenge, and see failure as a stepping stone to success (and all those other empowering rallying cries we see on Instagram!) most of us don’t…

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Are you at a crossroads in your creative business or career?

Have you ever woken in the middle of the night gripped with fear because you don’t see a future for your creative career or business? If you’re feeling anything other than a Zen-like calm right now, you’re not alone. You’re definitely not alone. But your fear IS misplaced. While it’s completely normal for our minds to convince us that the constraints we see before us are a path to certain unavoidable doom, it’s nothing but a cheap trick.  And once…

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Going on hiatus: How to take a vacation from your business (without losing any business)

One of the big reasons you started your creative business was so you’d have more freedom, right? Me too! Yet the reality is we all too often burn the midnight oil, work on weekends, and generally think about our work non-stop. It’s not you, it’s the nature of the beast. Unless you actively create structure, boundaries, and support, you WILL be at the mercy of your clients and business. You just will. But that’s not how we do things around…

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What to do when business is slow in summer (hint: the answer’s not panic!)

Ahhh, it’s summer! The beach, the lake, or just sitting outside with a cold one. Is there anything better? Not in my book! But there’s a dark side to summer too. For independent creative professionals and business owners, things can get pretty quiet. And I mean, crickets quiet. We all know it happens, yet we still get freaked out by it. I know I’ve been there and I bet you have too. Wouldn’t it be great if there were something…

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The 3 C’s of a thriving creative business (and you already have them all!)

If you’ve ever felt that: your creative talents aren’t as needed or appreciated as they once were the heydays of being paid well to design/draw/write are truly over the future belongs to digitally savvy millennials You’re not alone. In my work as a business coach for creative professionals and business owners, I’ve learned that one of the most confounding and upsetting challenges they face is not knowing how to adapt to an industry that (rather unfeelingly) appears to no longer…

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Big leaps are scary: 3 ways to overcome the fear ALL entrepreneurs face

Do you remember the moment you decided to go out on your own? I do. And it was terrifying. I was 35 years old, in a relationship that, instead of heading towards marriage and babies, was in its final death-spiral and coming to the realization that I’d gone as far as I could in my job as a creative rep. I was settling for a small life that I didn’t want and knew I had to do something drastic; to…

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Why clients aren’t buying your high-priced services + what to do about it (hint: it’s not lowering your prices!)

Do you remember the days when clients paid top-dollar for branding and design services? I do! Wasn’t it great? We all knew the rules of engagement and it was simply a matter of connecting the right client with the qualified creative professional or team and boom. Problem solved. But things have changed, right? With new technologies developing at a dizzying rate and clients having options that are faster and cheaper than ever before, the new landscape can feel confounding, challenging,…

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