Category Archives: Business development

Are you constantly hustling for new clients? It’s time to stop the madness!

As a business coach and service-based business owner myself, I’ve noticed there’s a common challenge many of experience at some point and that is: The never-ending hustle for new clients Been there? Yep, me too! You get a new client, celebrate for about a nano-second (because entrepreneurs are notorious for blowing right by our accomplishments so we may better focus on our shortcomings!) and immediately return to that familiar loop in our heads: “Where’s my next client coming from?” 😬…

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The first step to making more money (hint: it’s not what you think!)

I’m a child of the 70’s and one of the soundtracks of my childhood was ABBA’s “Money, Money, Money.”  Regardless of what decade you were born in, chances are you lugged a money story out of it and into your present life.  Perhaps money feels like everything to you in terms of success and security. Perhaps you claim to not care about it, but really crave it more than you bear to admit to yourself. Or maybe you just downright…

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Hit a roadblock? How to see it as an opportunity (and what to do next)

As creatives and business owners, there’s one trait we all share: A desire to use our natural gifts and talents to make a positive impact in the world. As creative beings with unlimited potential, that doesn’t seem too much to ask. 😉 Yet, that desire, and the (often different) reality of our experience can be a source of much consternation and general agita. As a business coach who’s had the privilege of working with a diverse group of talented creative…

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Community: the #1 asset to a thriving creative business

I remember it like it was yesterday. It was February 2006 and I had just left my job to start my own business. On this particularly dark and rainy night I was heading to a diner to meet what would become my first ever business support group. Organized by my friend Marsha Stone, a native New Yorker who was wiser and more experienced than me in every way, that coming together of like-minded, yet very different people forever changed how…

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Feeling all over the place in your creative business? How to focus on what matters.

By February 80% of New Year’s resolutions have already failed (according to Business Insider). While this might seem like a total downer and have you questioning why you should bother setting goals in the first place, bear with me. Because I believe that goals are a GREAT thing. They put words and intention to our deepest hopes and dreams, they call us forth to become something we’re not but want to be, and they inspire actions we would never normally…

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It’s not too late to plan for a banner business year. Here’s HOW.

How do you feel about planning? Does having a plan make you feel more secure and productive? Or does it feel restrictive, overwhelming (where to start!), even intimidating? Wherever you fall on the spectrum, it’s cool. But make no mistake; when it comes to getting the results you want, planning beats winging it every day of the week. But with sheer number of options available to you, from analog journals all the way to slick software programs designed to keep…

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From accidental business owner to thinking like a CEO

How many of you became accidental business owners?  I’m willing to bet a few hands went up. I know that in my case the choice to go out on my own in 2006 wasn’t inspired by some great vision to change the world, make a greater impact, or do things particularly differently. I just didn’t want to work for someone else anymore. Anyone else relate? And while this is as good a reason as any to go out on your…

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Small tweaks that lead to HUGE leaps

If I had to define my character, I’d say I’m pretty optimistic.  I genuinely want to see the best in people, assume things will work out for the best, and believe that there’s an intelligent force greater than myself that’s got everything covered. But I’m also human and that means when one thing is going wrong and nine things are going right, my entire focus will be on that ONE thing that’s not working out. The result, if left unchecked,…

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How to focus and get RESULTS in your creative business

One of the biggest challenges creative entrepreneurs tell me they experience is not knowing where to focus in their creative business. Whether you’re a one man/woman show, or you have employees to oversee, there are WAY too many things you could (should?) be doing and not enough time, energy, and focus to do it all. So, things go one of two ways: You try and do everything, run yourself ragged in the process, and still don’t see the results you…

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Are you closing your eyes and hoping for the best?

If I told you that your business is always going to be in flux would you be (a) excited or (b) depressed? Your answer will tell you a lot about your mindset around change, potential, and your ability to thrive, no matter what. While we’d all love to say we embrace change, enjoy a good challenge, and see failure as a stepping stone to success (and all those other empowering rallying cries we see on Instagram!) most of us don’t…

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