The secret to turning your vision into reality

If you’re reading this blog post, I’m pretty sure it’s because you have a vision.  Your vision is what makes you stand out from the crowd, it’s the vehicle through which you make an impact in the world. It’s what made you venture out into the great unknown that is entrepreneurship or freelancing But as it turns out, having a vision is the easy part.  Turning it into a reality is what separates the success stories from the strugglers. Now,…

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The reason goal-setting doesn’t work [and how to fix it]

We all know we need to set goals and plan, right? Yet when I ask a group of creatives how many of them set goals, revisit them regularly, and take consistent action towards them not many hands go up. Now there’s no judgement here; I’ve tried all manner of goal setting exercises, and I know how easy it is to fall off the wagon, despite my best intentions.  And then I learned why; goal setting, out of the context of…

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How to get new clients: the short + long game

If you’re in business, there’s always one thing that’s top of mind: Whether you’re starting out and need to get your first few clients, or are re-positioning your existing business to attract higher-quality, better paying clients, the goal of keeping your pipeline full is always the same. So, how do you find and keep great clients? After 15+ years getting new clients as a rep for independent creative professionals, and 7 years building my coaching practice, I’ve learned that business…

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How to meet the right people and grow your business

Do you know the number one reason most people hate networking? They’re not very good at it. And that’s OK, most people aren’t born networkers. But what the ALL successful people have figured out is how to get in the same room as the people who help them build a better business. Networking, like everything else, is an art-form that needs to be practiced before it becomes fun and gets results. Now, I’m not out networking every night of the…

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4 ways to create opportunities that generate new business

One of the biggest myths that exists in the creative industry is: If the work is good enough it will speak for itself As nice as sounds, that line of thinking has stopped many a profitable creative career or business in its tracks. Of course, I get the appeal of being “discovered”, but the reality is, if you want to work with great clients, make great money, and create a positive impact (you do, right?), you need to intentionally create…

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Interview: The Hillary for America design team; a story of purpose, hope, and bouncing back

A couple of months ago I received this AIGA NY email: The Hillary for America Design Team. The full Hillary for America Design Team will reunite for an evening of tales from the campaign trail, and its aftermath. The focus of this story-telling event will be on what it was like to work on the campaign including the best day, the worst day, the process and just a little of the product as well as some of what we can…

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What successful creatives know, and do, differently

Over the course of a 20-year career working with creative professionals and business owners, I’ve learned there are two things you gorgeous people absolutely need to feel fulfilled and successful: Doing work that has meaning, with clients who share your values and pay what you’re worth Building a business or career that supports the life you want for yourself and your family Does that sound about right? I’ve yet to meet a creative who doesn’t want these things, but I’ve…

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Ready to quit your day job? Answer these 5 questions first.

Have you ever taken a leap into the unknown without fully considering all that might be in store? I have.  Twice.  The first time was when I left my full-time job to start my creative management agency in 2006; the second was when I transitioned into a completely new industry and launched my coaching business. On both occasions, I had a vivid vision of the fulfillment, creative expression and enrichment my new life would afford me.  And I got all…

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11 resources to transform the way you think about business and life

This month’s theme is Emotion, and boy, is it delivering!  Following my last newsletter, I heard that many of you have been experiencing some ups and downs.  Hang in there, you’ll hit a whole new wave soon! Which got me to thinking about strategies I use to keep uncertainty (and its trusty companion, fear) at bay.  I came up with 3 antidotes: Curiosity Learning Community Here’s why; when I feel engaged and excited, the pesky ups and downs of business…

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How to manage the emotional roller coaster of entrepreneurship

Have you ever seen this illustration? It makes me laugh every time because it’s SO true. Just this week I had lunch with my friend Prescott Perez Fox, designer and founder of The Busy Creator podcast. During our chat about all things business, he summed the ups and downs of freelancing perfectly; when you’re on top, you can work for hours with laser-like focus, happily in your creative zone, and all is well with the world. But when you’re down,…

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